A digital newsletter or e-mailing is not something you send without good reason. You want to establish, build and maintain contacts with partners, clients, prospects or interested parties. Sending an e-mailing contributes to the public's awareness of a company and its products, and also helps position a company in the market. You can use e-mail to meet various goals:

• Retention Goals; by informing clients about market developments and sharing knowledge your company will stay top-of-mind and you will be able to increase customer loyalty. Inviting clients to complete online surveys provides you with feedback on your services and/or products.
• Acquisition Goals: by informing prospects and clients about your company’s products, services and special offers you can stimulate (re)buys and generate leads.

Immediate insight in results down to the individual level
E-mail marketing is inextricably linked with results. It is, after all, possible to analyze precisely what the recipient does with the content of the e-mail they’ve received. This information is highly useful for the company and its future marketing activities. And it’s something you cannot get from offline marketing.

E-mark offers support for optimal use of your newsletters and e-mailings
E-mark is distinguished from their competitors by their focus on quality, advice and guidance. Whether the content is informative or geared to selling products, quality and results are of the highest importance. The newsletters need to look perfect in every e-mail client. And even with these high quality standards it shouldn’t take ages to create and send a mailing.

E-mark Mail ensures high-quality mailings. As a rule, everything is checked and rechecked before a single mail is sent. Links are checked to make sure they work. Content is checked to make sure it isn’t spam-sensitive. And because the e-mail should be displayed flawlessly by a wide range of e-mail clients, this is checked as well. An e-mailing is only sent out when it passes all these checkpoints. Should an error be flagged, we will immediately correct it or contact you.

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